Creative Director & Design Consultant
Cat brings her art direction, design, and strategic leadership experience to all digital channels, with a deep understanding of UX, social, video, and photo. She creates high-impact designs, strategic content, e-experiences, and 360 campaigns that produce retail results and elevate brands. Cat has experience working both in-house with brands and agency-side.
Clients include West Elm, Williams Sonoma, Four Hands, Samsung, Nike, J.Crew, Macy's, Ralph Lauren, Club Monaco, and Rent The Runway.
Profile image by Amanda Villarosa. All other photos + videos on this website are ideated, art directed, and overseen by Cat Dunn.
Brand Strategy
Research + Analysis
On-Site and Remote Workshops
Brand Book Synthesis:
Mission Statement + Manifesto
Vision Statement
Values
Pillars
Design Principles
Brand Identity
Logo Marks
Color Palette
Secondary Typefaces
Guidelines + Rules
Example Applications
Digital Experiences
Planning + Architecture
Content Ideation + Strategy
Site Mapping + User Flow
Wireframes
Front-End Web Design (Figma)
Squarespace Creation + Customization
Shopify Management + Customization
Social Strategy
Analytics Analysis
Campaigns
Digital + Print (OOH)
Internal Employee Activation
Brand Guidelines
Typography + Color Palette Rules
Branded Content + Messaging
Photo + Video Art Direction
Creative Brief
Competitive Research
Concept: Treatment, Storyboard, and/or Style Guide
Pre/Production/Post Timeline
Set, Prop, Wardrobe + Talent Design Direction
On-Set Direction
Post-Production Edit Direction + Retouching
Title + Graphics Design
Social Channel Customization
Oversee QA of Assets
For project inquiries, collaborations, or simply connecting, please fill out and submit the form bellow:
Freelance Creative Director
Remote | Aug 2016 – Present
Senior Art Director - J.Crew
NYC | June 2018 – Apr 2019
Video Art Director - West Elm
NYC | Nov 2015 – Aug 2016
Photo Art Director - West Elm
NYC | Sept 2014 – Nov 2015
Digital Art Director - West Elm
NYC | Aug 2013 – Sept 2014
Senior Web Designer - West Elm
NYC | Mar 2013 – Aug 2013
Web Designer - Club Monaco
NYC | Oct 2011 – March 2013
Designer - Perky Bros LLC & Benji Peck Studio
Nashville, TN | Sept 2011 – Oct 2011
Designer - Neutral 7 Design Group
Gainesville, FL | May – Aug 2009, Jan – May 2010, June – July 2011
Senior Designer - UF Department of RecSports
Gainesville, FL | Aug 2010 – June 2011
Freelance Designer - Various Clients
Florida | Aug 2008 – June 2011
Creative Director - Ligature 20: Design Symposium
Gainesville, FL | April 2010 – Feb 2011